Data Mapper
for Mailchimp

Put your Stripe data into Mailchimp

Keep Stripe and Mailchimp in sync. Use your Stripe customer and transaction data to build, segment, and tag your Mailchimp audience, power Stripe and Mailchimp automations, and supercharge your email marketing.

Try free for 30 daysSee how it works

Syncs from Stripe

  • Customers
  • Charges
  • Invoices
  • Subscriptions

Connect Stripe to Mailchimp in three easy steps

  1. Step 1

    Install Data Mapper for Mailchimp

    Use our popular Stripe app to connect your Stripe and Mailchimp accounts.

  2. Step 2

    Connect your Mailchimp audience

    Pick a Mailchimp audience for new contacts and Stripe ecommerce data.

  3. Step 3

    Sync and automate

    Segment and tag audiences with Stripe Workflows and Mailchimp Automations built with data flowing from Stripe.

From Stripe sales to Mailchimp campaigns

1 · Trigger

Stripe

New activity in your Stripe account

  • New customer
  • Payment made
  • Subscription started

2 · Events

Stripe events

Captured as they happen

  • customer.created
  • charge.succeeded
  • invoice.paid
  • customer.subscription.created
  • quote.finalized

3 · Map data

Data Mapper

Grab the fields you need

  • emailEMAIL
  • nameFNAME
  • phonePHONE
  • productTag
  • amountSpend

4 · Action

Mailchimp

Audience: Cactus practice

  • Contact added or updated
  • Tags applied
  • Customer journey triggered
Try free for 30 days

Features

Data Mapper sync settings showing the Mailchimp audience, contact status and fields to update

Send your Stripe customers to Mailchimp automatically

New and updated Stripe customers are added to your Mailchimp audience automatically.

  • Pick the Mailchimp audience to add contacts to
  • Set a status for new contacts, like double opt-in
  • Choose exactly which fields get updated
Customer details with purchase history used to build a Mailchimp segment

Segment and tag customers by what they buy

Products and purchases are synced to your Mailchimp store so you can market to customers based on what they bought.

  • Segment by products purchased
  • Use price and spend to find your best customers
  • Send campaignd that match what people bought
Mailchimp audience sync status for every Stripe data type

Trigger Mailchimp automations from activity in Stripe

Start a Mailchimp automation when something happens in Stripe, such as a purchase or a paid invoice.

  • Sync customers, charges, quotes, invoices and subscriptions
  • Kick off journeys the moment a purchase happens
Data Mapper actions in Stripe Workflows for tagging contacts and sending branded email

Put Mailchimp to work inside Stripe Workflows

Add Data Mapper actions to any Stripe workflow. When a payment fails or a subscription is cancelled, Data Mapper can add or remove the contact’s tags in Mailchimp, so your Mailchimp automations can respond, or send them one of your branded emails.

  • Add or remove Mailchimp tags on any Stripe trigger
  • Send your branded Mandrill templates filled with Stripe data
  • Build custom integrations that fit how your business works
Data Mapper dashboard in Stripe showing audience growth and App health sync issues

See your audience and sync health without leaving Stripe

A dashboard inside Stripe shows how your audience is growing and which products and orders reached your Mailchimp store. If something doesn’t sync, App health dashboards tell you why and how to fix it.

  • Track audience growth, activity and deliverability
  • Check which products and orders reached your store
  • See why a record didn’t sync and how to fix it
StripeData MapperMailchimp

Put your Stripe data to work in Mailchimp

Sync customers and purchases, segment by what people buy, and trigger journeys from activity in Stripe.

Try free for 30 daysSee pricing
  • 30-day free trial
  • 14-day refund policy

Questions

Good to know before you start

Still curious? Our team is happy to help you get set up.

Contact support

How long is the free trial?

You can try all Data Mapper for Mailchimp features free for 30 days.

Which Stripe data can I sync?

Customers, charges, quotes, invoices and subscriptions all sync to the Mailchimp audience you choose. On supporting plans, Data Mapper also creates a Mailchimp ecommerce store and syncs your products and purchases to it, so you can run Mailchimp automations based on what customers buy.

Can I build segments from purchase data?

Yes. Products, categories, price and historical spend sync to Mailchimp, so you can segment and target customers by what they bought.

What can I do with Stripe Workflows?

On the supporting plan, Data Mapper adds two actions to Stripe Workflows: add or remove Mailchimp tags, and send a branded email from your Mandrill templates. Pick any Stripe trigger, like a failed invoice or a cancelled subscription, and map Stripe data into the action. Note that a Mandrill API key is needed to send emails.

Bring your Stripe data into every Mailchimp campaign

Try free for 30 days